Mar 26, 2024
TOPICS(S) | Agronomic Insights

Get More From Your Seed Investment With The Elite Rx® Program

Eric Hason

Market Development Agronomist

Farmers talk near a combine at harvest.

As much as we love seed, we know it’s only one variable in the complex equation it takes to run a profitable operation year in and year out. Our retailers understand that too. In fact, they’re the best positioned partner to help you develop a season-long plan that will help optimize your seed investment. No one knows better what it takes to fertilize and feed a crop, protect it from pests, protect it from disease and, especially, protect it from marginal seed than they do.  

We’re so confident in their agronomic leadership we’re willing to put our money behind it with the Elite Rx® program. This full-season agronomic prescription is based on decades of Answer Plot® research and customized by you and your retailer. Plus, it’s backed by a service warranty to help further minimize your risk.*  

About The Program 

The Elite Rx program is one of two tiers in our Advanced Acre® Rx program. It’s our most flexible, full-season option and most popular recommendation. In case you’re unfamiliar, here’s a quick snapshot of what is included:  

  • Seed selection and placement.  
  • Plant nutrition by zone.  
  • Pre and post herbicide applications.  
  • Insecticide, in-furrow and foliar applications.  
  • Fungicide applications.  
  • In-season micronutrient recommendations based on tissue sample results.  
  • Service warranty for 95%-105% of approved yield.*  

Seeing The Acre As A System 

Why does packaging everything up in one plan benefit you? It’s not a sales tactic. It’s good agronomy.  

Based on years of data and countless trials, we’ve discovered it is essential to manage the acre as the comprehensive system it is. We could present you with one product and try to prove that it will deliver X number of bushels at the end of the year. But the truth is, there are too many factors that impact yield. You should not make management decisions in a vacuum. 

Setting A Strategic Plan

When you have a comprehensive, season-long plan defined ahead of time, it takes the stress and emotion out of in-season decision-making because you know you have the strongest agronomic decisions already made.  

We’ve seen countless situations where growers start to get pessimistic in-season due to various factors. If they didn’t have a written and signed plan to stick to, they might have gone off course. But at the end of the season, they’re the ones who come out on top compared to neighbors who may have reacted impromptu or simply didn’t have such a strong agronomic foundation guiding their season.  

Playing The Long Game  

Of course, seeing positive returns at the end of a given year is important. But farming is a bigger picture than a year-long snapshot. You have an operation to maintain. A legacy to uphold.  

The Elite Rx program is designed to play the long game. Sure, you’ll likely see benefits your first year. But the gains really start to add up when you make strong agronomic decisions consistently. Years in a row of Elite Rx plans will go a long way in supporting your operation’s financial performance.  

To learn more about the Elite Rx program or get enrolled, contact your local CROPLAN retailer.  


All photos are either the property of WinField United or used with permission.  

*Agreement is required and conditions, restrictions and service fees apply. Percentage goals for the APH crop yield range from 95–105% for corn and 95–100% for soybeans. Only available to corn and soybean farmers who enroll a minimum of 250 acres of an individual crop in the program. Due to factors outside of WinField United’s control, results to be obtained cannot be predicted or guaranteed by WinField United. Results may vary. 

© 2024 WinField United. Important: Before use always read and follow label instructions. Crop performance is dependent on several factors many of which are beyond the control of WinField United, including without limitation, soil type, pest pressures, agronomic practices and weather conditions. Growers are encouraged to consider data from multiple locations, over multiple years and to be mindful of how such agronomic conditions could impact results. Advanced Acre, Answer Plot, CROPLAN, Elite Rx and WinField are trademarks of WinField United.


Every successful harvest starts with a seed. It just can't end there. Choose which high-performing seed products you’ll start with this season.