Jun 23, 2025

3 Things You May Not Know About CROPLAN® Seed

Dan Adcock

Regional Genetic Lead

Two people in a cornfield inspecting an ear of corn.
There’s a good chance you already know some of the benefits CROPLAN seed can bring to your operation. We’re proud to have a reputation built on independent research, innovative seed solutions and a strong commitment to supporting the unique needs of growers, not to mention a team that believes the only way to succeed in the seed industry is to focus on the success of one person — you. 

Still, even experienced growers are sometimes surprised by all that CROPLAN has to offer. Here are a few advantages that may surprise you.
 

National Reach, Independent Approach 

In some geographies, people may view us as a regional brand; however, CROPLAN is a national brand with a broad reach and an independent approach to the market. 

This independence sets us apart, now more than ever. The industry landscape is more complex than it was 10 years ago, with multiple traits and germplasm suppliers offering solutions. While other seed companies may be limited to specific suppliers, we can select traits and germplasm from all corners of the industry. This freedom enables us to adapt as your needs change. 

It also means that when choosing CROPLAN seed, you can be assured you’re picking an optimal product for the acre, regardless of the trait or germplasm supplier. How do we know what works? Data that drills down.
 

Extensive Data Insights

With locations in more than 20 states, 25-plus years of testing and millions of data points collected annually, our Answer Plot® program gives us a unique ability to test and track which scenarios and products perform optimally.

For our growers, the available data is extensive and provides valuable insights. While most companies offer basic yield data (and we do, too), we go deeper, down to the local, hybrid-by-hybrid level. Different brands of top-performing seed are tested and retested at each location for factors like standability, emergence and disease tolerance. We also measure and record the response of various hybrids to population, nitrogen and fungicide. Response-to scores can help you better match the hybrids you choose to your management style and farm environment, which allows you to allocate your crop input budget more precisely.

Growers can also get an up-close look at the newest traits from across the industry. Understanding how these traits will work in your area is important, so that when a new challenge emerges, we’re ready to help. We don’t just report results, either. We provide context, breaking the data down and combining it in ways that lead to truly tailored recommendations.
 

Commitment to Growers

When making seed decisions every season, we know growers don't want to sift through piles of yield claims and performance data from seed companies. That’s why we focus on turning our data into predictive insights that help support your potential for enhanced ROI. 

Want to know which hybrid will respond better to fungicide? Or a predicted ROI potential of adding extra nitrogen? We have predictive insights, backed by years of testing, in your environment and under your conditions, to focus on strategies that support strong ROI potential for you at the acre-by-acre level, not just at the farm level. It can be eye-opening to see the volume of data and how predictive insights help support growers in making informed decisions around ROI potential.

If you’d like to see this in action, reach out to your local retailer and ask: 
•    What’s different about CROPLAN’s data?
•    How do you use the data?
•    How does it drive decisions?

Then, tap into the retailer to apply your insights. Their knowledge of your fields at every level — from fertilizer and chemistry to seed and biologicals — will help you connect the right products with the right acres. Just as CROPLAN is committed to your success, your retailer is equally invested in the long-term success of your business. 

Next time you buy CROPLAN seed, consider this: Yes, we have competitive products and pricing. But when you choose CROPLAN, it’s not just about what’s in the bag — it’s about all the information and insights that come with it.
All photos are the property of WinField United. 

© 2025 WinField United. Important: Before use always read and follow label instructions. Crop performance is dependent on several factors many of which are beyond the control of WinField United, including without limitation, soil type, pest pressures, agronomic practices and weather conditions. Growers are encouraged to consider data from multiple locations, over multiple years and to be mindful of how such agronomic conditions could impact results. Answer Plot and CROPLAN are trademarks of WinField United. All other trademarks are the property of their respective owners.

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